Pet world news

Posted by Vimax
Vimax
Vimax has not set their biography yet
User is currently offline
on Tuesday, 22 May 2012 in international market

The French petfood market does not know the crisis

In recent years, despite the economic crisis, the number of French households owning pets has remained rather stable: around 25% of the French families own a dog and 28% a cat. The trends of the last years are confirmed: a little decline in the dog population, an increase in small size dogs against large ones and a growing trend for pet sedentariness.

If the French still feed their furry friends with table scraps, a large part of them buy industrial dog and cat food as well, and mix it with scraps and homemade food.

The majority of pet food sales are recorded in the mass market channel. Supermarkets and hypermarkets account for 55% of all dog and cat food sales (cat food representing 60% of total sales and dog food 40%), whereas the specialised channel accounts for 45%.

Sales in the specialised retail are divided as follows: 25% in large garden centres, agriculture stores, diy stores and specialised supermarkets and chains; 15% in small food stores and through breeders; 5% in independent stores (small garden centres, pet shops, grooming salons, seed shops).

From Animal Distribution, March-April 2012

0 votes

The voice of the market

The business world of pet supplies and services is quite varied, a blend of small and medium business activities as well as multinational groups, all working to improve pet wellness and let the market grow.

Vimax Magazine speaks to that varied and dynamic world through a punctual and influential editorial b2b product.

Continue...

A great project

Vimax Magazine is the leading Italian means of trade information, a real work tool for the people that act in the pet supplies industry, distribution and service.

By means of the publication, the companies dialogue with their partners and potential buyers, the experts inform, guide and explain new scenes, the readers find new stimuli for their business.

Continue...

Because you are worth it

To make sure that a professional means of communication keeps up with the market developments, it must cultivate dialogue with its readers.

This is the reason why we invite you to keep us informed about your activities, which can become useful news for the market, and to send us your comments.

Continue...